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Date: Tuesday 20 – Wednesday 21 October 2026
Venue: Aanuka Beach House, Coffs Harbour NSW 2450
Time: 8:30am – 5:00pm
Dress: Business
We are currently finalising the 2026 Symposium Program, with sessions and speakers to be announced shortly.
Register early to secure your place.
Great events do not rely on logistics alone. As the industry grows more complex, the most valuable event professionals are those who can move beyond task management and into confident leadership. In this session, Stephanie Cassimatis explores the shift from delivering event components to leading outcomes – through stronger decision making, stakeholder confidence, team direction and strategic thinking.
Designed for professionals working in high-pressure environments, this presentation unpacks what is really takes to lead events and expectations with greater authority, clarity and commercial awareness.
Skills and Outcomes:
Speakers:
In an industry known for flawless execution, this powerful session challenges a critical question: what do our events actually change? Moving beyond logistics, aesthetics, and “running a great show,” this presentation reframes events as strategic tools for influence, alignment, and lasting impact.
Through real-world examples and honest reflections, the session explores how to shift from simply delivering events to intentionally designing outcomes. Attendees will be guided through a practical framework centred on clarity, connection, creativity, and conversion. David carefully ensures every event has purpose, resonates emotionally, and drives meaningful results, and wants to share this with you.
The presentation also highlights the importance of cultural context, human experience, and energy design, demonstrating how inclusive, thoughtful approaches deepen engagement and extend impact beyond the room. It challenges common industry habits, like prioritising theme over purpose, and replaces them with sharper, more strategic thinking.
Delegates will leave with a renewed perspective on their role as event designers, not just organisers, along with actionable questions and tools to elevate their next project. More than inspiration, David’s session equips attendees to create events that influence decisions, shift behaviour, and leave a lasting legacy.
Skills and Outcomes:
Speakers:
Beef Australia’s story began as a one-off event for Australia’s Bicentennial celebrations in 1988. Nearly four decades later, it has evolved into the premier beef industry event in the Southern Hemisphere — attracting more than 120,000 attendees, generating over $110 million in direct economic impact for Central Queensland, and placing Rockhampton firmly on the global stage every three years.
From producers and international trade delegations to industry leaders, innovators and consumers, Beef Australia has become far more than an agricultural event. It is a case study in regional ambition, destination impact and the power of building a global event outside a capital city.
This session explores how a regional Queensland city became home to one of the world’s most significant agricultural events, the strategic decisions behind its long-term growth, and why staying deeply connected to industry — without being constrained by it — has been critical to its success.
Key Takeaways:
Speakers:
We welcome input from the industry – if there’s a topic you’d like to see on the program, or you’d like to contribute through presentation of a session, get in touch with us: [email protected]
Local Tickets (Skyfields, Devonport)
2017 National Finalist - Best Product or Service
Good times on tap at the Feral Bigger Bar with Bronte O'Donohue. Perth Craft Beer Festival, National Finalist 2021
Northern Territory Cattlemen's Association Conference 2024, AA&P Events, NT, Best Corporate Event 2024 Finalist.
Yakusan for their work on The Hendrick's Gin "Parlour of Curiosities" at Spectrum Now Festival & Dark MOFO Festival 2015
2015 National Finalist - Best Achievement in Design, Look or Theming
TEDxSydney 2017, Belle Laide Events
2017 National Winner - CIM Magazine Best Meeting or Conference
On the way to breakfast on a sandbar, hosted by Visit Sunshine Coast, during the Australian Event Symposium 2016, who wouldn't be jumping for joy?